Bridal shows

Tomorrow is a great bridal show in Ottumwa.

Bridal shows are important to a bride so that she can plan her wedding in person. Even though over 65% of today's brides plan most of their weddings online, they still like seeing their vendors face to face.

Come to think of it, most of the population still likes the one-on-one service that we look for when making a purchase or seeking a service. We like to see who we are talking to. We like the human contact and knowing that we are important to another person. So it is very sad to me when I hear brides that go online to order their dresses. They miss that human touch; the pampering and fussing over when a girl tries on a wedding gown for the very first time. It is a magical moment to be sure. You can't get that when you move your mouse to click on sold!

Vendors like bridal shows as well. Even though the internet is a great way to get out your company's information, it is seeing, feeling, tasting and touching the final product that often makes the sale a done deal. Vendors like displaying their talents. They like the ooh and awe---just like the rest of us do. It is a lot of hard work, but in the final hour, when a bride points to a cake and says, "Mom, I want one just like that!" then that vendor knows he has done a good thing.

So take a beautiful drive tomorrow and come visit us. The vendors will love you for taking the time to see what they have done and the wedding couple can plan their dream wedding, knowing that it will be just as perfect as they have thought it should be.